I asked several of my closest advisers what a start-up entrepreneur should do? They suggested that I spend 1/3 of my time hiring, another third of my time communicating with employees, and do all the administrative in the final third.
I had — have — a few questions on that allocation. What about talking to partners? The Board of Directors? Customers? Press? Or, in businesses like mine, regulators?
So, what does a CEO do? I believe, fundamentally, that all of these tasks drive to one, and only one, real goal: Setting a culture, and then defending it against all comers. You have to make sure new hires get inculcated with your culture. You have to remind current employees of key cultural norms. People with influence on your business — Board members, press folks, and partners — need to understand what you are all about.
I had — have — a few questions on that allocation. What about talking to partners? The Board of Directors? Customers? Press? Or, in businesses like mine, regulators?
So, what does a CEO do? I believe, fundamentally, that all of these tasks drive to one, and only one, real goal: Setting a culture, and then defending it against all comers. You have to make sure new hires get inculcated with your culture. You have to remind current employees of key cultural norms. People with influence on your business — Board members, press folks, and partners — need to understand what you are all about.
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